Friday 13 January 2017

Human Resource Management - Write the various methods of training

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Human Resource Management


Q1. Explain the nature of Strategic HRM? (10 marks)

Q2. State the various methods of payment? (10 marks)

Q3. Write short note on Flat Rates (10 marks)

Q4. Write the various methods of training? (10 marks)

Q5. Define HRM and state its importance? (10 marks)

Q6. State the Nature and Scope of HRM? (10 marks)

Q7. State the scope of Global HRM? (10 marks)

Q8. Explain the recruitment process? (10 marks)



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Digital Marketing - Write Short notes on the Following Social Media Marketing tools. (a) Face book (b) Twitter

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Digital Marketing


Answer any five questions. All questions carry equal marks.

1. Trace the origins and sharp dramatic growth of Digital Marketing use and illustrate suitable examples.

 2. Explain with examples the benefits of Digital Marketing.

 3. Given an opportunity, Elaborate how you would segment, Target and Position Digital Space.

4. Explain with examples the difference between conventional and Digital Marketing.

 5. Explain how online publishing has Changed the opportunities compared to traditional expensive advertising and media broadcast.

 6. Explain the advantages and disadvantages in use of E-mails as a marketing tool.

7. Write Short notes on the Following Social Media Marketing tools. (a) Face book (b) Twitter

 8. Discuss with examples as to how mobile device can be leveraged as a marketing tool for products and services.




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MASS COMMUNICATION - Write short notes on any two of the following- (a) Growth of the radio in India (b) Significance of Semiology (c) Media and Rumours (d) Social Advertising

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ARAVIND – 09901366442 – 09902787224


MASS COMMUNICATION



Q.1) Define the term Mass Communication and examine the growth of the press in India.


Q.2) Describe the contributions and shortcomings of the Frankfurt Schools media theories.


Q.3) Examine the influence of the Television on children and youth in India.


Q. 4) Write an essay on the relationship between politics, elections and the media.


Q.5) Discuss the role of the audio-visual and print media in bringing about social change.


Q.6) In what way has the internet initiated the process of social change.


Q.7) Trace the growth of any one regional language television channel.


Q.8) Write short notes on any two of the following-

(a) Growth of the radio in India
(b) Significance of Semiology
(c) Media and Rumours
(d) Social Advertising




Assignment Solutions, Case study Answer sheets
Project Report and Thesis - Contact
ARAVIND – 09901366442 – 09902787224









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BUSINESS MANAGEMENT - Write short notes (Any Four) (a) Multi-national Corporations (b) Partnership Firm (c) Networking (d) E-commerce (e) Limitations of Innovation (f) Professionalization (g) Social Audit (h) Recent Trends in Retailing


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BUSINESS MANAGEMENT


ATTEMPT ONLY 8 QUESTIONS

Q.1) What is Business? State its features and various types of Business.

Q.2) What is Globalization? Discuss the recent trends in Business World.

Q.3) What is Public Enterprises? Explain the objectives and advantages of Public Enterprises.

Q.4) What do you mean by Merger, Acquisition and Takeover? Explain various types of Merger.

Q.5) What is Knowledge Process Outsourcing ? State its advantages and challenges before KPO.

Q.6) What is Business Unit ? Explain various factors affecting the size of the Firm. 

Q.7) Define Foreign Trade. Explain the need and importance of Import -Export Trade and its limitations.

Q.8)    What is Social Responsibility ? Explain the nature and the advantages of Social Responsibility.

Q.9)    Write short notes : (Any Four)
(a)       Multi-national Corporations
(b)       Partnership Firm
(c)       Networking
(d)       E-commerce
(e)       Limitations of Innovation
(f)        Professionalization
(g)       Social Audit
(h)       Recent Trends in Retailing

Q.10) What are the essentials of a good plan?

Q.11)   Distinguish between formal & informal organization.




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ARAVIND – 09901366442 – 09902787224











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International Business - Write Short note on ITO.

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International Business


Q1. List out stages of globalization & explain one in detail. (10 marks)

Q2. Discuss autonomous bodies of export promotions. (10 marks)

Q3. Write Short note on ITO. (10 marks)

Q4. How many types of payment instruments are used in India? (10 marks)

Q5. What is Balance of Payment? (10 marks)

Q6. How would you categories International Business Risk? (10 marks)

Q7. What do you mean by external debt and explain its theories involved in it?

Q8. What are the factors that affect international pricing? (10 marks)




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Project Report and Thesis - Contact
ARAVIND – 09901366442 – 09902787224








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International Business - Write Short note on IBRD.

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ARAVIND – 09901366442 – 09902787224

International Business


Q1. What are the corrective measures in India’s foreign trade by the government?

Q2. What are the towns of export excellence in an outline of EXIM policy 2009?

Q3. Explain David Ricardo’s comparative advantage theory. (10 marks)

Q4. Write Short note on IBRD. (10 marks)

Q5. What is absolute advantage in international business? (10 marks)

Q6. Explain the 3 classical theory of trade. (10 marks)

Q7. Describe concept of countries risk in FDI. (10 marks)

Q8. What documents are involved in exports? (10 marks)



Assignment Solutions, Case study Answer sheets
Project Report and Thesis - Contact
ARAVIND – 09901366442 – 09902787224









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Business Communication - Write Short note on Hand Shake

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Project Report and Thesis - Contact
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ARAVIND – 09901366442 – 09902787224


Business Communication


Q1. What are the advantages of Oral Communication? (10 marks)

Q2. List the techniques for improving reading efficiency (10 marks)

Q3. What is active listening? (10 marks)

Q4. Write notes on Audience Analysis (10 marks)

Q5. Explain in Short the 3 written documents related to meeting (10 marks)

Q6. Write Short note on Hand Shake (10 marks)

Q7. Give the rules of Introducing others (10 marks)

Q8. What does good business behavior includes (10 marks)



Assignment Solutions, Case study Answer sheets
Project Report and Thesis - Contact
ARAVIND – 09901366442 – 09902787224








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